Monday, November 26, 2007

Knowing What Your Expert

Amazing second career can building with understanding what the field that you're expert. With doesn't leave the making transition from the traditional corporate world, here's the way to make it happened being your own boss that has a lot of advantages:

Avoid confront the isolation alone
"and I'll look up and wonder, 'Where is everybody?',There's no phone ringing all day, no formal meetings, no interaction with people." Phil Zwieg will be working at his desk every so often,

That's a tough switch for Zwieg, 60, who started as a strategy consultant last July after taking early retirement from Northwestern Mutual Life Insurance, where he was vice president of information systems.

He breaks out of his isolation tank by teaching two college courses and scheduling speaking engagements. "Having no organization is different, I'm still adjusting to it." admits Zwieg of Muskego, Wis. "

Give financial padding
Most people need to set aside a year's worth of income before they cut themselves loose. You'll know within eight months whether you're developing a sustainable business. To boost your survival chances, make sure your entire income does not flow from any single project.

Saturday, November 24, 2007

Phone Tech Study

Millions of us have attended training classes to learn how to build better spreadsheets and killer PowerPoint presentations since the dawn of the personal computer age. Now, as cell phones and other mobile gadgets become increasingly complex and loaded with features, entrepreneurs are finding similar opportunities in the mobile field.

New Zealand’s Mobile Mentor provides hour long one on one sessions as well as group training on how to use the rising number of features bundled with mobile devices. Plus, it conducts courses for phone industry sales personnel on how to explain a mobile gadget’s advantages to customers.

While some consumers are naturally adept at dealing with a device’s interface, menus and options, others greatly benefit from a bit of outside help. One of Mobile Mentor’s first customers explains: “All it would take is for someone to sit down with me for 1 hour. I’ve tried myself, got instructions from Vodafone, but it’s too hard.”

Case studies on Mobile Mentor’s website illustrate how mastering a phone’s features can reap impressive productivity gains. In one example, a real estate agent learned how to use her phone to record appointments. In another, a doctor learned how to better use email and other mobile device features while protecting patient privacy.

Mobile Mentor claims to have trained over 20,000 people, but the potential market is many times larger. Entire organizations are going wireless, communicating and accessing the internet via smartphones instead of laptops and landlines. To get the most from their investment, those organizations will insist their employees know how to use the full range of a device’s features.

Thursday, November 22, 2007

Poll About Google

How effective is Google personalized search?
57% say There's no difference, or it's worse!

Just under half (48%) of respondents in this week's R/WW poll haven't noticed any difference in their Google search results. Only 12% have seen an improvement, but perhaps of more concern is that 9% say their search results have gotten worse!"


Google isn't always the best search choice
"The technology used to figure out what pages people want to see also helps companies calculate what products people might want to buy, and therefore what ads to display for them. Do you really want one company controlling that show?


Google should stop displaying toolbar PR (discussion)
"Enough is enough. Can't the folks in Mountain View see that this situation is nowhere near honorable or 'entertaining'?
Since it seems that up-to-date and accurate PageRank reporting is an extremely unlikely step for Google to take, I think the time has come for them to stop reporting ANY green fairy dust at all. Keep it as part of the secret sauce, sure, but stop teasing the public at large with funny numbers."

Tuesday, November 20, 2007

You are the Biggest Obstacle

There are things that need to be accomplished before year’s end or within a few years. Regardless of your role within your business, you have goals. You may own the place and set them yourself or you may have a boss that walked in and laid them out for you.

Either way, Reaching some goals is pretty easy, it's not going to talk about low hanging fruit here. It's going to talk about a goal that either scares you to death or exhilarates you.

Take a moment to think about that big goal and answer these questions:
  • What would it mean to you if you actually achieved it?
  • How would you act differently after achieving it?
  • What would you take on that you’re not currently?
  • What would you leave behind?
  • Why is the goal truly important to you?
  • What’s standing in your way of achieving it?
  • Why haven't you achieved it yet?

Those questions aren’t always easy to answer. But think about how empowering it is to know the answers to those questions. Think about how good it would feel to be on the other side of achieving your goals and being the answers to those questions. After knowing (with honest for yourself) what is the answer, let’s focus on what’s standing in your way

Sunday, November 18, 2007

Sample Great Ads Position

Jerry Alonzy figured he’d be working into his 70s at least. As an independent handyman at the mercy of weather patterns near Hartford, Conn., he’d always made a decent income that rarely grew.

Then he found Google and his life changed. Alonzy, 57, now makes $120,000 a year from the ads Google places on his Natural Handyman website, and he couldn’t be more thrilled.

“I put in two, maybe three hours a day on the site, and the checks pour in,” he says. “What’s not to like?”

In return for placing its ads on websites and blogs, Google pays Web publishers every time one of its ads are clicked. Those clicks help keep Alonzy and his wife living comfortably and talking about moving to Hawaii. “All I need is a laptop and a high-speed Internet connection, and I can live anywhere.”

The Internet may be a young person’s medium, but the retired and those nearing retirement such as Alonzy have found that they can work the Web just as well. Sometimes, such “Gray Googlers” can live a richer, more financially rewarding life than when they were supposedly working.


Saturday, November 17, 2007

Earn Monthly Paychecks by Viewing Ads

I think you will like to see this program, is simple for make some money, you'll earn monthly paychecks by viewing ads. By taking advantage of this online advertising program, as a potential online consumer, you can actually get paid for your web browsing, up to $5.00 for every 30 seconds worth of work.

The income you earn is paid directly to you every month. The best part about this program is that as a potential online consumer, there is NO CHARGE to register your new account and begin earning money immediately.

When and how will I receive my earnings?
Payments are disbursed by check and mailed to the postal address on your profile on or before the 10th day of each month for earnings of the prior month provided that your account balance has reached the minimum payout level of $10 (you may select a higher minimum payout if desired). If your account balance is less than $10 (or the minimum payout you selected), earnings will carry forward until such month as you have met the minimum check requirement.

Don't miss it, visit this site at: http://www.clickaudit.com/goto/?82413 ABSOLUTELY FREE, just look that fund it self and you'll find the best online wealth opportunity.

Friday, November 16, 2007

What is Lappy Hour Business

A funny thing happens when people bring their dogs to the bar.

Lappy Hour started as a way for Jenny Clough to promote her mortgage business.

It has since evolved into a wacky social event that neighbors, humans and dogs alike, look forward to each month. The venue, more often than not, is a local Nashville watering hole.

Clough provides a way for dog lovers to meet other dog lovers in an environment that’s more fun than a dog park or a training class. The variety of sizes and breeds that attend provide plenty of entertainment, along with plenty of comedy, kisses and drool.

Call it Barktoberfest.




Monday, November 12, 2007

Not Profit Yet From The Sites

Gregg Rottler began contemplating his Web empire last year on his desktop computer at his home near Tampa-Fla, without quite having a clear plan,

As many bloggers have done, Mr. Rottler, a state environmental code officer, followed an impulse to share stories about annoyances. He and his wife, Karen, an elementary school teacher, often eat out, and he realized that people liked to talk about restaurant experiences gone wrong.

“I’ve had my share of bad dinners, and I thought this could provide some catharsis and also be a source of entertainment,” he said. “I always wondered how people put those Web sites together. So I bought a humongous manual and worked through it” to learn how to create a site about bad restaurant experiences.

He needed a domain name. Surely, an obvious one, Dinnersfromhell.com, wasn’t available. It was.

The site went up in January, festooned with text and video links, and readers soon began posting tales of woe. Later, Rottler saw a television commercial depicting a man trapped in a tiny airplane coach seat between two slobs who were slurping, belching, snorting, sneezing and bellowing on either side. It was an ad for Princess Cruises, to show that cruises have none of these torments.

“It clicked to me that Flightsfromhell would be a cool site,” he said. But surely, Flightsfromhell.com wasn’t available.

It was. It turned out, so were Cruisesfromhell.com and other things from hell, domain names he snatched up as quickly as the ideas occurred to him. Domain-name registration is cheap, about $9 a year.

Rottler hasn’t made any profit yet from the sites. Still, his airline site has links to a gift shop he runs in an arrangement with CafePress.com, selling T-shirts, sweatshirts, track suits and coffee mugs with the Flights From Hell logo.

It also has links to air-travel books on Amazon. (Among them are “Plane Insanity: A Flight Attendant’s Tales of Sex, Rage and Queasiness at 30,000 Feet,” by Elliott Hester.)

Saturday, November 10, 2007

Info Niche Biz

Parents who are running out of space on refrigerators and bulletin boards to showcase their children’s artwork, but can’t stand the thought of parting with their creations, have a new option for preserving their tots’ masterpieces.

Artimus Art publishes beautiful custom hardcover portfolios of children’s artwork and hosts online galleries to share the images with select family and friends—or the whole world. Part website, part publishing company, Artimus Art offers packages which includes a 55-page book and 70 webhosted images.

Customers receive a return postage-paid portfolio for sending in the artwork. Once pieces are scanned and uploaded, customers can begin organizing their images through a simple click-and-drag process on artimus.com. A template guides them to set details such as the font for the book’s cover.

As soon as it’s ready, the custom book—suitable for displaying on any coffee table or bookshelf—is delivered to the customer’s home.

And online galleries never expire, so users can continue to browse and share images for years to come. There’s even a public art gallery where aspiring Rembrandts and Monets can publish their work for the world to see. Customers can also choose to have images converted to oil masterpieces, using a special canvas treatment. Of course the potential merchandise that might be adorned with images of the artwork is endless.

So, entrepreneurs thinking of duplicating and expanding on this concept should take note. Another obvious enhancement would be to let customers scan the art themselves and send it electronically, avoiding the hassle of shipping and alleviating any worries about precious originals getting lost in the mail.

Friday, November 9, 2007

Why Too Big Segment Marketing

Although 50 million people in the United States have some form of physical or mental disability, they spend money just as easily as others. But there are few efficient ways for advertisers to reach them, and that’s what a new Web site, Disaboom.com hopes to change.

Disaboom is the brainchild of J. Glen House, who graduated from medical school after becoming a quadriplegic as a result of a skiing accident at 20. The site combines the social-networking features of Web sites like Facebook with information of interest to its constituency: medical news, career advice, dating resources and travel tips.

Marketing to people with disabilities may look great on paper, but it is not easy.

“We’re a very difficult group to reach,” said Eric Lipp, founder of the Open Doors Organization, a nonprofit group that consults with companies about the disability market. “People in the marketing world will say, ‘I can reach out to them,’ and I’m just telling you it’s not easy. We’re just spread out over all kinds of walks of life from different races to different religions to different income levels and education.”

“The disability community to a large degree is trying to get more visibility as a desirable constituency, whether you’re talking about customers with money in their pockets, or a talent pool to hire from, or voters,” Andrew J. Imparato, president of the American Association of People With Disabilities, said. “To a large degree, we feel like we’re invisible as a market and a political constituency.”

The number of adults with some form of disability is by all accounts growing, in part because the population is aging. Disability rates among older people are substantially higher, greater than 40 percent of the population 65 and over, compared with 19 percent of those between 16 and 64, according to census data.

The portion of the population with a disability will rise from one in five today to nearly one in four by 2030, according to Open Doors.

“They call us T.A.B.’s; the temporarily able bodied,” said Howard Lieber, vice president for sales at Disaboom.com, who does not have a disability. “If you live long enough, you will get some physical limitation. You will eventually experience some of what these people are experiencing right now.”

Thursday, November 8, 2007

Personal Assistent on Sunday

With a few notable exceptions, concierge services and personal assistants are a luxury that tends to be beyond the reach of all but the most well-heeled members of society.

Not so with Sunday a request-based service that offers 24/7 personal assistance by internet or phone.

New York-based Sunday lets busy people in the US, Canada and the UK delegate chores as they arise, with monthly fees starting at just USD 29 and no cost to join.

The site’s agents are available 24/7 by email or phone, ready to make outbound calls, arrange travel plans, set dinner reservations, enable remote access to numerous websites and take action in emergency situations—virtually anything that can be handled remotely. Messenger and errand services are also available in New York City.

Sunday was founded in 2006, and plans to expand to other major cities around the world. In this time-starved era, it’s hard to imagine a place where the concept wouldn’t succeed, especially with lifestyle gurus like Tim Ferriss promoting personal outsourcing.


Monday, November 5, 2007

Search Engine Result

There are three ways reciprocal links result by biggest Seach Engine,

Google's result page:
  • Low authority, non reciprocating site
  • Low authority, non reciprocating site (keyword in link)
  • Low authority, reciprocating site (keyword in link)
  • High authority, reciprocating site (keyword in link)
  • Test page linking to #9 below
  • Test page linking to #2 above
  • Low authority, reciprocating site
  • High authority, reciprocating site
  • High authority, non-reciprocating site (keyword in link)

Google supplemental results show the remainder of the testing pages. Missing from SERPs: High authority, non-reciprocating site.


Yahoo's result page:
  • Low authority, reciprocating site
  • High authority, non-reciprocating site
  • High authority, reciprocating site
  • Test page linking to #8 below
  • Test page linking to #2 above
  • Low authority, reciprocating site (keyword in link)
  • Low authority, non-reciprocating site (keyword in link)
  • High authority, reciprocating site (keyword in link)
  • Link to a blog post that uses keyword as part of the URL

Missing from SERPs: Low authority, reciprocating site, High authority, non-reciprocating site (keyword in link)


MSN's Result page:
  • High authority, reciprocating site
  • Test page linking to #10 below
  • Test page linking to #1 above
  • Low authority, reciprocating site (keyword in link)
  • Low authority, non reciprocating site (keyword in link)
  • Low authority, non reciprocating site
  • High authority, reciprocating site (keyword in link)
  • High authority, non-reciprocating site
  • High authority, non-reciprocating site
  • Low authority, reciprocating site

We can conclude from that that, all things being equal, reciprocating links have no more or less value than one-way links.

Yeah, I know, we all read Matt Cutt's post about how excessive reciprocal linking can hurt, and I'm sure Matt is right. But the key word there is "excessive".


Sunday, November 4, 2007

The Sting of Reciprocal Link

When starting out checking up on this daily seeing if Google, Yahoo or MSN cached the pages linking out and then watching if/when they showed up in the SERPs. The result was quite a roller coaster ride. One day the test pages would be cached and the next day the cache date was from several days prior.

This happened frequently. The same thing with the SERPs. One day all the test pages would show up and the next day gone and then the next day just some of the test pages showed up and the next others, but not necessarily the ones from the previous day. It was interesting to watch.


After about several weeks of daily monitoring trying start to cut back to every few days, then weekly; then, you'll kind of forgot about it with the occasional thought "Hey, I wonder how that test is going", in which take a quick look and forget all about it again. Here we are now, over a year later and I think you can confidently display the results as definitive.


Friday, November 2, 2007

Setup the Linking Test

On one of my sites I created a master testing page. From this page I linked to eight new pages created specifically for this test. Each of those pages contained a few paragraphs of content with the word "reciprocallinksarenotdead" linked to an external web site. The goal was to watch the search results to see what sites appeared in the SERPs for our test term.

For the sake of creating a good testing ground, we linked to four sites that linked back and four sites that didn't. From here we split things up even further by linking to two sites in each group to that we considered to be "high authority" for their industry, and two that we considered to be "lower authority" for their industry. We then split this again using one to link using the target site's keyword in the link and the other not.