Might you're experience stressed how important testing is in finding out what your visitors like. Testing various text, call to action forms, layouts will give you a true idea what produces the best results as far as conversion.
Using a tool like Google's Website Optimizer you can easily monitor the conversion rate, bounce rate, and tons of other useful metrics found in most modern day web analytics apps. Using these metrics you can easily figure out which version will be your optimal page, one that maximizes the results.
Creating a successful and effective landing page takes a lot of work but should be the focus for anyone involved with a website. Whether you are a website owner, web designer, web developer or a web marketing specialist you must be aware of the components that comprise a solid landing page. After all this can mean a website's success or failure.
Using a tool like Google's Website Optimizer you can easily monitor the conversion rate, bounce rate, and tons of other useful metrics found in most modern day web analytics apps. Using these metrics you can easily figure out which version will be your optimal page, one that maximizes the results.
Creating a successful and effective landing page takes a lot of work but should be the focus for anyone involved with a website. Whether you are a website owner, web designer, web developer or a web marketing specialist you must be aware of the components that comprise a solid landing page. After all this can mean a website's success or failure.
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