Get your Traffic Wide with SEO

Introduction

With estimates that 85% of users rely on search engines to locate websites, information and products, a website owner must emphasize the importance of search engine promotion within their marketing plan.

Out of all the search engines on the internet there are about 7 that dominate. These are Google, Inktomi, Fast, Teoma, Dmoz, LookSmart, and Alexa. These are actual search engines as opposed to search portals. The difference being is that search engines do the searching on large amounts of data and supply search data to the majority of search engine portals on the internet.

There are smaller engines on the internet, but almost 90% of the traffic will be generated by these major players. Some search engine portals receive data from more then one source particularly if they advertise in their search results. AOL for example is enhanced by Google, but the paid listing results are from the Overture pay per click search engine