Monday, June 22, 2009

Tactical Use Campaign Website

Mini Campaign Websites and Alternative Marketing Websites are an effective method of enhancing your marketing efforts and targeting optional audiences you wouldn't have otherwise reached using your traditional sales marketing approach.

7 Tactical Reasons To Use Campaign Websites

  1. Focus Your Presentation: eliminate distraction and non relevant clutter.
  2. Use Alternative Tactics: experiment with non traditional campaign and sales' approaches.
  3. Create Urgency & Impact: campaign sites urge quick response, while creating a memorable impression.
  4. Target New & Alternative Audiences: create new markets for old products and services.
  5. Isolate & Differentiate Brands: target specific audiences with specific tactics
  6. Accelerate Comprehension & Shorten Sales Cycle: be clear, be understood, be direct, and sales will follow.
  7. Support Other Advertising Efforts: supplement other marketing material with engaging, viral presentations.

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