Sunday, August 30, 2009

Provide Incentive More Than Your Business Competition

Provide Incentive

Bribing your visitors with freebies and samples is a proven method of enticing them to sign up. Provide more than your competition but don't sell yourself short either. Provide a list of reasons why your offering is better and what exactly the visitor can expect. Provide references and testimonials.

Send a Clear Message

Keep your landing page clean and clutter free so your visitors stay focused on your message. Emphasize the biggest reasons that they should carry out the applicable call to action with larger text, contrasting colors, images. Make it easier for them to scan the content by using lists and getting right to the point.

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