Tuesday, April 28, 2009

Twitter for Marketing

If marketing entails everything you do to place your product or service in the hands of potential customers, including all communication, relationship building, and brand recognition - Twitter makes it instant.

For this reason, it is the perfect social networking platform for announcing sales, specials, and promotions. Many larger companies, such as Dell, have a Twitter account to announce sales as soon as they become available. As a small business owner, you can harness the power of Twitter this way too!

If you can get hundreds, or even thousands of people interested in your niche to follow your company's tweets, you have a targeted líst of prospects at your fingertips. Simply tweet a brief detail or two about the special, and include your link. It's that simple!

A líst of businesses on Twitter: http://www.twibs.com

As a marketer, you know that the speed at which you can get your message out to your potential clients before your competition can reach them essentially determines your success. Twitter affords marketers the advantage of communicating with thousands of new prospects at the speed of light, and allows them to see your offer in real time.

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