Thursday, August 2, 2007

Successful Keyword Research #1

How competitive are the keywords you are optimizing for? What keywords are you including in your link building efforts? What will it take to succeed? Answering these questions ahead of time makes all the difference.
Here are first key tips for successful keyword research.

Use a proper tool

Sure, there's a lot of free stuff available out there, but when it comes to keyword research free tools are few and far from powerful. If you're considering investing either money or time into SEO for your web site look at a solid keyword research tool as a necessity.
Some of the better keyword research tools:
  1. SEOmoz's Keyword Difficulty Tool - this tool from one of the great SEO innovators gives you a good general idea of how competitive your keyword/phrase is.
  2. Trellian's Keyword Discovery Tool - user-friendly, simple, and feature-rich. One of the best keyword research tools available.
  3. WordTracker Keywords - second to none, WordTracker has been a leader in keyword research for years. A great value.

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