Friday, August 31, 2007

What is the Frames and Directories ?

This is the descriptions of Directories and Frames in Search Engines technical term that you’ll need to know for having better understanding about SEO

Directories
When webmasters realized just how much power inbound links have in determining search rankings they quickly set out to do two things:
Get inbound links
Set up web sites where other webmasters could achieve inbound links (meaning big traffíc revenues for the site). Hence the directory farms you'll find today. Link building has been a priority on the líst of any SEO-savvy webmaster for years, and as a result "quick fix" directories that allow streamlined listing submissions get a ton of traffic. However, Google and the other major search engines are on to this tactic, and the word among SEO "experts" is that the benefits of listing your site at directories are diminished if not gone.

Frames
Frames are a way of laying out a website with multiple documents in one browser window. Essentially, there is one main document which contains the frame set tag - this document specifies the dimensions/placement of the frames and also the documents that will "populate" those frames. From an SEO standpoint the use of frames for your layout is not recommended. Since frames do not use links in the same way, and since links may point to one frame from another, they may cause serious problems for crawlers. Additionally, there are almost no uses for frames that can't either be 1) duplicated with other methods or 2) thrown away without much fuss. If your site was built with frames and you're thinking you don't want to rebuild - it might be tough luck if you're interested in optimizing for search. Consider it a learning experience - build yourself a CSS-based layout.


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